
Set Athlete KPIs
Set Athlete KPIs
Struggling to align athlete efforts with your brand goals? This lesson teaches you how to set clear, tailored KPIs for your athletes, ensuring they know exactly how to contribute to your brand's success. By defining these performance indicators, you'll enhance your athlete marketing program and optimize your roster's impact on brand building.
Transcript
Lesson 2. The athletes role. Now that you have a better idea of what your
current athlete roster
brings to the table, the question we should ask is, do your athletes know what
their job is?
In the brand world, we all have KPIs or key performance indicators to assess
our effectiveness
throughout the year, and we're evaluated on that at least once a year during
our review.
The best part is that we have both quantitative and qualitative goals, so we
can at least try to
Lesson notes
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Lesson notes
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