Our second lesson is avoiding common mistakes. I've been working with athletes

for nearly two

decades and I've seen every mistake that you could possibly imagine and then

some.

So what I want to do is walk you through some of the things that I've seen in

pitches in the past

or approaches from athletes that have not landed and I want to make sure that

we avoid these mistakes

as you get your pitch ready, as you start working with brands and even after

you sign with these